Issue - meetings

Use of Advertising Around the Bowling Greens

Meeting: 13/06/2017 - Community and Wellbeing Committee (Item 5)

5 Use of Advertising Around the Bowling Greens pdf icon PDF 85 KB

This report sets out proposals for the Home Ground Bowling Clubs to place advertising around the bowling greens during the bowling season as an extra source of income to the club.

Additional documents:

Decision:

Following consideration, the Committee:

(1)          Agreed to grant permission for advertising around bowling facilities which are directly managed by the Council, as set out in the report.

Minutes:

The Committee received a report setting out a proposal that Home Ground Bowling Clubs be granted approval to place advertising around their bowling greens, to provide financial assistance to the clubs.

The following matters were considered:

a)            Pilot at Gibraltar Recreation Ground bowling green. The Committee was informed that it was intended to run a pilot of advertising at Gibraltar Recreation Ground initially, to identify whether it created any difficulties.

b)            Procedure for approving advertising. The Committee was informed that the bowling clubs would be responsible for identifying advertisers and agreeing a fee with them, but that the nature of all advertising would require the approval of the Council’s Head of Operational Services prior to being installed.

Advertising would be approved for a period of one year and included in the annual licence issued to the bowling club by the Council.

c)            Location and nature of advertising. The Committee was informed that advertising would be located around the outside of the bowling greens, facing inwards. Officers anticipated that small, local businesses were most likely group to be interested in their use. It was also felt that they would primarily be used by sponsors of the clubs.

d)            Implications for officer workload capacity. The Head of Operational Services informed the Committee that the administration of the advertising arrangements (including their inclusion within annual licences for the bowling clubs) could be managed within existing resources.

Following consideration, the Committee:

(1)          Agreed to grant permission for advertising around bowling facilities which are directly managed by the Council, as set out in the report.